Minnie Rzeslawski Interview
With over 30 years of experience in the real estate industry, and an impressive 36-year journey of selling, investing, and flipping properties Minnie Rzeslawski stands as one of California’s most trusted and dynamic real estate professionals. As the force behind 24K International Realty and an affiliated Broker with RE/MAX City Real Estate, Minnie brings a rare dual perspective: the precision of a seasoned broker and the foresight of a hands-on investor. Her personal success in buying, improving, and selling her own properties gives her unmatched insight into costs, value-add opportunities, and investor strategies. Fluent in Spanish, globally connected, and deeply committed to client care, Minnie delivers a true 24K gold standard, a blend of experience, integrity, and sharp business acumen that sets her apart in today’s competitive market.
The Vision behind Creating Two Distinct Companies
We started the interview by asking, “What inspired you to build two different real estate companies under the 24K brand?”
Minnie Rzeslawski replied, “The idea behind building two companies 24K International Realty and my affiliation with RE/MAX at 24krealty.com—came from a desire to serve clients at every level, both locally and globally. Over the years, I realized that real estate is no longer just neighborhood-driven; it’s an international conversation. Brands like RE/MAX bring global recognition, while 24K International Realty allows me to personalize my services, elevate marketing, and innovate without boundaries. Together, they give clients two powerful advantages: world-class exposure and boutique-level care. My goal has always been simple deliver gold-standard results, and the 24K identity reflects exactly that.”
What Makes Minnie’s Approach Stand Out
The Worlds Times: As a RE/MAX City Real Estate Broker, what do you feel sets your service apart in the California market?
Minnie Rzeslawski replied, “California’s market demands experience, discipline, and a deep understanding of how neighborhoods evolve, and with 36 years in real estate, I bring a level of insight that only time can teach. I’ve not only sold homes for decades, but I’ve also invested in my own properties, renovated them, and sold them for profit. That hands-on experience gives me a sharper eye for value, cost, and potential than most agents. I understand the real numbers behind upgrades, repairs, and ROI because I’ve lived it in my own business. That perspective, combined with my negotiation skills and commitment to transparent communication, allows me to guide clients, whether buyers or investors with precision and confidence. People know they can trust my judgment because it’s backed by real, lived experience.”
Adapting to Global Clients through Cultural Insight
The Worlds Times: You work with international buyers and sellers. How has the global market shaped your business?
Minnie Rzeslawski replied, “The global market has expanded my perspective tremendously. Many international clients need guidance in navigating California laws, financing, relocation, and investment strategies. I’ve positioned 24K International Realty to act as a bridge connecting global opportunities with local expertise. My bilingual ability, cultural awareness, and international network help remove barriers and create smooth transactions. Real estate is universal, but every country has its own processes. Understanding those differences allows me to help clients confidently invest in one of the world’s most desirable markets.”
Guiding First-Time Buyers
The Worlds Times: What is your approach when helping first-time buyers who may feel overwhelmed?
Minnie Rzeslawski replied, “First-time buyers are some of my favorite clients because I get to guide them during such an exciting life moment. My approach is calm, patient, and extremely detailed. I break things down step by step from loan pre-approval to closing—so they never feel rushed or confused. I make sure they understand the market, the numbers, and the long-term value of their investment. I also connect them with trusted lenders, inspectors, and financial planners to create a full support system. For me, it’s not just a transaction it’s about building confidence and creating a positive, memorable experience.”
Empowering the Hispanic Community
The Worlds Times: Your slogan “Hablo Español” is highlighted everywhere. How important is serving Spanish-speaking clients?
Minnie Rzeslawski replied, “It’s incredibly important to me. The Hispanic community represents a large portion of California’s buyers and sellers, yet many struggle with barriers created by language or unclear explanations. Being able to communicate fluently in Spanish allows me to educate, empower, and advocate for Spanish-speaking families so they feel fully understood and respected. I want them to have the same access to opportunities as anyone else. “Hablo Español” is more than a phrase—it’s a commitment to serving my community with pride.”
The Biggest Lesson from 30+ Years
The Worlds Times: What is the biggest lesson you’ve learned in your 30+ years in real estate?
Minnie Rzeslawski replied, “With over 30 years of helping clients and personally investing in properties, the greatest lesson I’ve learned is that real estate rewards clarity, patience, and relationships built on trust. I’ve bought, renovated, and sold homes myself, so I understand the pressure, the excitement, and the financial decisions my clients face. Flipping properties gave me a practical understanding of construction costs, repair timelines, and what truly adds value. This lets me guide both buyers and investors with a perspective most agents don’t have. But above all, I’ve learned that clients work with you for life when you show up with honesty, knowledge, and a genuine commitment to their success. Markets change, trends shift, but integrity always keeps you aligned with what’s right.”
A Strategic, Investor-Minded Approach
The Worlds Times: How do you guide investors who want to build long-term wealth through property?
Minnie Rzeslawski replied, “I take a very strategic approach with investors. We start by defining their goals cash flow, appreciation, tax benefits, or long-term equity. Then I analyze neighborhoods, rental demand, development trends, and future market projections. I also help investors look beyond the obvious opportunities by identifying hidden value, distressed assets, or up-and-coming areas. Many investors underestimate the importance of patience, timing, and proper management. My role is to ensure every move aligns with their financial goals, not just short-term excitement.”
Empowering Clients with Clarity
Lastly we asked, “What message would you give clients considering buying or selling in today’s market?”
“My message is simple: don’t be afraid of the market understand it. There is opportunity in every cycle. Buyers benefit from negotiation room and sellers benefit from low supply, depending on the area. The key is having the right strategy. With accurate data, expert guidance, and a personalized plan, you can make successful decisions even in a shifting landscape. Whether someone is upsizing, downsizing, relocating, or investing, I ensure they are empowered with clarity and confidence. The market is always changing, but the value of a great advisor never does.” Minnie Rzeslawski concluded
Connect with Minnie Rzeslawski on LinkedIn
For more information visit 24krealty
Also Read:
Sarah Almachar: Driving Brazil’s top tech-capital gains
Plinio Cuccurin: Turning Bale into a Sustainable Community Success
Ria Satsangi: Crafting Modern Luxury with Precision & Grace
